Web 2.0: A Strategy Guide: Business thinking and strategies behind successful Web 2.0 implementations.
- ISBN13: 9780596529963
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
Web 2.0 makes headlines, but how does it make money? This concise guide explains what’s different about Web 2.0 and how those differences can improve your company’s bottom line. Whether you’re an executive plotting the next move, a small business owner looking to expand, or an entrepreneur planning a startup, Web 2.0: A Strategy Guide illustrates through real-life examples how businesses, large and small, are creating new opportunities on today’s Web.
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Does IT Matter? Information Technology and the Corrosion of Competitive Advantage
- ISBN13: 9781591394440
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
A Bold Manifesto on the Future of Information Technology Over the last decade, and even since the bursting of the technology bubble, pundits, consultants, and thought leaders have argued that information technology provides the edge necessary for business success. IT expert Nicholas G. Carr offers a radically different view in this eloquent and explosive book. As IT’s power and presence have grown, he argues, its strategic relevance has actually decreased. IT … More >>